Anyone who is a cannabis lover knows that sharp, unmistakable fragrance when they break the seal or open up the bottle. It’s much more than the smell. It’s mood, memory, and anticipation all rolled up into one. Terpenes play a role in this experience, and not just any kind of Terpenes but ones that come directly from cannabis plants. These compounds, often referred to as cannabis-derived Terpenes are fast becoming a secret ingredient in many products that seek to enhance the taste, authenticity and quality.
For years producers of cannabis products have relied heavily on botanical Terpenes to recreate the essence of the cannabis varieties. On paper, this was sensible. In order to mimic familiar strains it was economical to extract the limonene (from oranges) or pinene (from pine trees). However, the reality didn’t always meet the promises. Terpene blends smelled great initially, but did not have the soul, depth and lasting power of cannabis-derived counterparts. Worse, they degraded quickly and ended up smelling more like air freshener than flowers.
It’s here that cannabis Terpenes can make a big different. Extracted directly from cannabis plants they are not only the predominant compounds that make up the distinctive scent of a plant as well as the subtle and supportive notes that botanical sources cannot replicate. It’s not just about taste, it’s all about capturing spirit.
Image credit: massterpenes.com
A new innovation within the industry is the use of live resin Terpenes. These terpenes can be extracted directly from the plant after they’ve been harvested rather than extracted from dried or curled cannabis. This method of quick freezing ensures the retention of volatile and delicate compounds which would otherwise have been lost. The result is a terpene-like profile that feels more alive more vibrant, deep, and far more reminiscent of the aroma that the strain originally intended.
These terpenes offer a myriad of benefits, including improving the taste. But their impact goes beyond the flavor. Terpenes are involved in what researchers and consumers refer to as the entourage effect that is the intricate interplay between cannabinoids and terpenes. For instance, a formula that has authentic OG Kush terpenes not only tastes better, but it could also give a balanced and familiar experience due to the supporting compound that is preserved in the extract.
Transparency grows in demand as consumers are more knowledgeable. The public isn’t just searching for high-THC levels these days. They’re reading ingredient lists, researching the products they purchase, and searching out cannabis derived terpenes to purchase that have precise extraction and sourcing details. Brands who offer specific strains unblended and uncut terpene profiles, are rewarded for their loyalty to customers.
This change is of particular importance in a marketplace awash with options. As so many products compete for attention, those that appreciate authenticity are gaining an edge. Although artificial flavours and blends of botanicals may attract attention at first, it’s the unmistakable sensation of cannabis-derived terpenes which keeps them coming back.
Mass Terpenes emerged as a market leader in the cannabis sector. It provides both live resins (resins derived from hemp) and hemp-derived line products created to suit different budgets, while preserving quality. Their CDT Series has been the go-to product for vape makers and extractors alike.
It’s all about connecting. It’s about the connection. Terpenes are as important as most people imagine, whether experimenting with an innovative product or simply relaxing after a hard day. Choosing pure cannabis terpenes means choosing depth, clarity, and a more honest relationship with the plant. This is perhaps the most potent ingredient of all.
